Viral Marketing is commonly defined as :
Marketing phenomenon that facilitates and encourages people to pass along a marketing message.
Hotmail was probably one of the greatest examples of Viral Marketing. Mega Blogger Seth Godin wrote about it in his important Book, "Unleashing the Ideavirus"
I was prompted to write this piece because of a cute Viral Marketing campaign for the New Movie, "Wedding Crashers". It allows you to Crash the Video Trailer.
By the way, you can see my movie debut by clicking here.
Do you want to take part in this viral marketing effort? Crash your own trailer.
