Three Types of Blogs
There are three types of blogs. But IMHO only one for a Realtor.
- The Mega Blog like LifeHacker or Dave Taylor.
- The Conversationalist. This falls in line with what you see mostly by the blog purists on the web. And I believe it is useful but can lead to very non targeted content production. I really do not think it relevant to making sales.
- The Authoritarian. This is where you draw your line in the sand and say who, what, where,and why you exist. Why you matter. Some call it transparency.
I believe the more you stay in the realm of item 3 the more successful your business will be.
And while I am at it, it really isn't about blogging. It is about content creation. A blog is just software. Content Creation is about publishing and can occur on your website and/or on others websites.
Comments