First off let's be clear. This post is directed towards Realtors and Mortgage Pros. They are not shoe sellers or wine dealers that happen to be first into a market. They are collectively perceived as commodities by the public. There are however many other markets that this series of posts will apply.
- I just recently was able to finally change my password to stop the idiotic ad ons that I had signed up.
- After 4 months, three emails to support and three kind auto responses back. I just recently got access back to change my color schemes, and add followers. It still thinks my email address doesn't work.(It does. If I could sign in right now I would show you screen shots)
- It is not a social network. It has become a broadcast network.
- Spam. If you have a twitter account, nuff said.
- It is over hyped.
- The next generation ain't using it and won't.
- Searchers are not searching for you. They are searching for their interests. Which isn't usually real estate.
- It's free so any semblance of service or accountability is out the door.
A.Go to Twitter (or Facebook for that matter). Search for your zip code. Search for your city. Search for anything that would remotely indicate an interest in what you do. Who did you find? If you are in a no geek zone*, then you will find O-T-H-E-R R-E-A-L-T-O-R-S (and Mortgage Pros)! Maybe that should have been number 9
And some of these "Realtors" will have something to sell you because of this compromised economy.
B. Now if you do happen to find someone. Start a conversation that is useful. Beyond what amounts to "good one". Most have a very hard doing that so that it leads to anything worthwhile.
Twitter at best usually amounts to the depth of conversation experienced in Blog comments. So it is more like micro blog commenting, than micro blogging.Without the space.
As a vendor I suppose it is cool because I know where you all are. So it is another way to interact beyond email. But at Spider Juice Technologies I have always run a hype free and no BS zone for my clients and prospects. Social media has its purpose, but it is very way off of the way it is being pushed.
Stay tuned for the next installment and I will give you the 5 Things I love about Twitter.
*no geek zones are areas where babys do not come into this world with IPhones or Blackberry's. Example of geek zones are often where you find our big software giants such as Microsoft in Seattle. Or Google in the Silicon Valley. In no Geek Zones, adults do not find it neccesary to be connected all the time. They like networking with people with their voice and body. It's kind of old fashioned but these hill billy folk are like that. They actually find it rude to hear a connected one's conversation in line at the market, or waiting for one to finish texting or Tweeting while in a lunch meeting.
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Oh, can I add one more? I cannot sign into my twitter account......again. Another denial of service attack? Who Knows...But the Koolaiders tell us to build our brands here. OK Chucky you first!
I know you Koolaiders reading this might say, "you just don't get it Tim". Oh, believe me I get it. And I would rather get that green paper than the blue whale (Twitter outages are so common that they place a blue whale drawing when it is down.)
I would think that is the purpose of a business.
I just got on (5PM) and took this snap shot. The blacked out email is the email that I have had for years.