As far as SEO or search engine optimization, that green pixie dust that shows up in the Google Toolbar used to be everything to getting a top ranking in Google. Today it is at best two months late. And more than likely very, very flawed.
In case you are not aware ever since Google has had a tool bar that attached to your browser they have presented their Page Rank of the page that you were browsing.
For a long time this was the gold standard for easy rankings. Why?
PageRank, named after Co-Google founder Larry Page is about links to and from a page and their relative value. So if you could know that a page has say Page Rank 7. And you got a link from that page. It was pretty much assured that you would get a top position in pretty much whatever keyword phrase you wanted.
Google changed this years ago by making the Page Rank bar meaningless. Some say it is running two months behind and I say it still is meaningless. Either way Google also added more additional factors in a link when evaluating a page and its links.
So in the above graphic, I illustrate even though the Page Rank bar shows no rank, the page is still indexed in Google despite the lack of color in the bar. Therefore the Google bar does not have much value.
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