I penned this strategy piece and used it as part of a post I did at http://www.socializedseo.com/last-opportunity-online/
We love to hear a good pitch.
We get more susceptible as we think higher of ourselves. The person who swears you cannot hypnotize her is the easiest for the hypnotist. As we have learned all these cool gizmos and maybe we are first adapters we naturally have adapted an arrogance that creates blind spots in our critical thinking. Its natural and it happens all the time.
We naturally align with folks who will tell us that we are right. We all want to be right. And lets face it if we are early...