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3 posts categorized "Real Estate Websites"

March 07, 2008

Color Part II

We recently reported that the consideration of your color as important in your marketing and home staging.

Ford Motor company has found that "40% of consumers will turn to another brand if they cannot find the vehicle color they want".

In fact, Ford Motor Company is moving to a choose your color model of Paint color that is all GREEN. Meaning that it is not only a Eco friendly paint, but many of the colors inply a "green freindly" shade.

October 08, 2007

The Eyes Have it

Eyes Big Ecommerce sites have known for years that if you want to sell a product you put a happy human in front of it. And nothing sells like a pretty girl.

Well now there is evidence that it is best to point the pretty girls eyes at your product, or in your case your house.

Continue reading "The Eyes Have it" »

October 02, 2007

Is Your Website Leaking Secrets You Don't Want Anyone to Know?

Stats_2

Earlier today I was futzing in my log files and followed a link. I visited that site and was amazed that I was in the back console of the website. I had access to emails, editors, personal information. You name it.
I immediately took snap shots and sent them off to the owner of the site and the vendor.
Interestingly I have not received a reply from either.

Stats2_2This is pretty scary as this is the second time this has happened (that I took notice as I don't take all day clicking all my referral urls). And it was another vendor. I can tell you that both of these vendors are rather well known.

I believe he is probably alerted by email that my blog has been updated. So he followed the link and his visit left a path back to his console. He probably does that every time he follows a link from one of his emails.
Here is the letter I sent to the owner and vendor. Names and URLS are blotted for obvious reasons.

You do not know me, but I wanted to make you aware of a gaping security hole in your website. Apparently you visited my site (houseblogger.com), from your web interface.

It gave me a referral in my log files. As you can see right below:

So I followed the link as I often do to see where my traffic is coming from and I was inside your system. I am copying your vendor as I do not think that you wish this to be available to me or anyone else.

Anyway I just thought you should know and rest assured I did not touch anything other than to find your email address and to take a snapshot that you see below. If it makes you feel any better, this is the second vendor that I have seen this.

So be careful, and do what you can to check for this hole.