Trulia.com announced the launch of a dedicated real estate advertising network that will give ad partners access to approximately 10 million monthly unique visitors across Trulia’s network of targeted real estate sites. The Trulia Ad Network (TAN), says the company, will provide unprecedented local reach with a highly targeted and engaged audience at a time when real estate advertising dollars are making a drastic shift from offline to online.
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In a study carried out by Lloyds TSB Insurance, the average garden contains possessions worth 1,237 pounds. Meanwhile, ten per cent of such spaces are revealed to have items valued at over 3,000 pounds. The financial services firm also revealed that the most expensive single item in a garden costs a typical amount of 426 pounds, although for five per cent of those questioned such a product is worth more than 1,000 pounds. Overall, it was pointed out that the nation’s backyards hold tools, plants, furniture and other items worth a total 16.8 billion pounds.
The study also indicated a willingness among Britons to continually spend money on their gardens. Some 50 per cent of those questioned claim that they splash out over 200 pounds on their outdoor spaces each year. Meanwhile, three per cent of budding Charlie Dimmocks and Alan Titchmarshes look to shell out 750 pounds. The most sought after garden feature by homeowners for this year was shown to be a hot tub. Decking, ornamental plants, water features and outside lighting were also revealed to be among Britons’ garden wishlists.
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