Marketing SEO Blog

Real Estate Video

VIdeo on your website is another way to offer your message thru a fresh modality.

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It is my belief that the Most Wanted Action for a Realtor Website is that the visitor sign up and register to see your MLS listings. Now the relationship building begins!

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• My website- How does that lead to profit?
• My Blog- How does that lead to profit?
• Podcasting-How Does that Lead to Profit?
• Video Casting-How does that Lead to Profit?
• Email Marketing.......

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Barbara Simmons has been doing this for years with pictures on her sites. She teases them with a photo from the street. To see up to 20 more pictures of every room in the house, and backyard, they have to register. This is similar to what Premier Realty does in their thumbnails of listings. To see more information about the house you have to sign up.

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Here is a pretty good Video Blogging Tutorial for you do it yourselfers.

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On Our Fascination With the Latest Gizmo

My Chicago friends expanded on my recent 2006 predictions. David is hot on Video and I agree. He mentions the possibilities of email with embedded video adds major impact in your communications. Again I agree. But I am concerned that with all the gizmos out... Read more →

Earth Real Estate

There has been a big push lately where new web companies are building real estate search sites with Satellite Mapping Technologies. The technology of overhead imagery mixed into search has been a hot topic of late being mentioned in Inman, Search Engine Watch and others.... Read more →

Viral Marketing in Real Estate?

I came across this site again. It is an upcoming TV show that is getting a ton of traffic and grass roots interest thru its viral curiosity factor. They are implementing Video with Blogging to tease you to sign up for updates. Another site that... Read more →

Who is Your Marketplace?

NAR just posted their survery of 2005 Profile of Home Buyers and Sellers. Order it at 800/874-6500 for cheap. Here are some of the more obvious numbers: 9 out of 10 home buyers use a real estate agent in the search process 71% of buyers... Read more →

Men and Women Surfing Habits Differ

The Pew Internet & American Life Project's report, "How Women and Men Use the Internet," finds online differences between the women and men. Male online users increased to 68 percent in 2005. Women users increased to 66 percent. Young women, ages 18-29, are more likely... Read more →

Reciprocal Link Request & Automation

You can imagine with all the website marketing campaigns that we manage, we get hammered for link requests. This has got be one of my all time favorites, and a good reason that many people like myself do not take automated requests for reciprocal link... Read more →

Advertise Your Blog

I just lowered the entry ad levels for Realty Blogger.com You can get into all the County and State pages. Or just get a link to your site, blog, and XML/RSS link. We also list two of your posts. Check it out These links from... Read more →

On Domain Names

When we first go online, often we buy a jillion domain names. I often find my Search Engine Marketing Clients will buy a bunch of names that represent various areas of their marketplace. Many of them have taken the URL's and have created redirects to their real hosted domain. Some of my clients thought that this might even be useful for a search engine campaign. It isn't. And in fact, if done wrongly could hurt your real URL. Read more →

On Starting Out in Real Estate

Back in the late 80's I came out of College green around the ears with Alex P. Keaton ideals (Family Ties TV Show), and a whole bunch of Green around my ears.

So I decided to take my very naive self and insert my being into selling real estate. Heck I helped out around my dad's boutique Mortgage Broker and Development operation during the summer months. How hard could it be?

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Well long story short, I looked for clues.

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So I became an expired listing evangelist. And while I was at it I hit quite a few fsbos in my day too! That gave me a huge listing inventory over time.

If I was to do it today though...... Read more →