Marketing SEO Blog

Video Emails

You have seen them in your email box.This is what I just received in my inbox not too long ago. A Video that you can actually click and it will play. However, of course you find out it will not play in your email. It... Read more →

Using Video in Your Real Estate Marketing

Having commercial quality video that represents your business is a valuable animated brochure. Much like a traditional website the highly produced video is useful, but not nearly as much as the more scrappy on the fly production. Much like what a blog is about. Because... Read more →

Video Marketing Just Got Easier (A Little Bit)

Video is one of the most misunderstood aspects in marketing real estate today. This is because of the perception that video requires Commercial quality production in order to be effective. Nothing could be further than the truth. For the purposes of this post allow me... Read more →

Universal Search and Real Estate

Much of the normal relevancy methods employed by Google (mostly linking), is simply not available in these "alternative" media engines. However "Game On" and you can bet they will find a way to figure it out. So the SEO game has gotten a bit more crowded as you had better figure out how to get into these other engines. Read more →

How Many Users Watch Video?

Half of All Users Watch or Share Video Pew Internet and American Life Project says that 48% net users have visited a video-sharing site like YouTube at least once to watch or post a video. This is an increase over the 33% number in December 2006. Read more →

Viral

What did the leader of the free world, co founder of the largest search engine, founder of Re/Max, a Presidential Candidate, and yours truly do when we got together up North? Can you guess who is who?* JibJab has grown by leaps and bounds and... Read more →

Free Video Software

Do you know those videos that I do? Some of my videos. Well it is Camtasia and at one time I paid like $300 for a copy. Now they are giving it away. Kind of proves one of my Online Marketing Ten Commandments ( The... Read more →

Videos The Future of Online Marketing

A real estate or mortgage website must have these two elements if it is to have a shot at success: A Unique Selling Proposition that drives its purpose. A Call to Action or offer. Read more →

Realty Video

Video habits are changing online. I have always thought that Video as a mainline medium is a tough sell. From the filming, editing and then uploading. It is a process that requires some technical skill and patience. That being said, according to Pew Internet &... Read more →

Mind Freaking Viral Video

Going viral with real estate marketing is tough without seeming gimmicky or cartoonish. However, it does work in many cases. Just ask the founders of Hotmail.I guess, you can argue that the Zillow ap went viral when they launched. Viral Marketing tends to work best... Read more →